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Entertainment Nationwide - Autumn 2010

OXFAM: CELEBS UP FOR AUCTION ON TRADE ME

Oxfam is giving Kiwis the chance to win aFairtrade coffee date with one of theirfavourite celebs from April 1-11 on Trade Me.

Fancy a night of theatre with New Zealand's favourite westie Robyn Malcolm? How about the chance for a one-on-one with young entrepreneur Sam Morgan; go behind the scenes with fashion designer Kate Sylvester as she prepares for Australian Fashion Week; enjoy a complimentary degustation lunch and matching wines with Steve Logan at Wellington's top restaurant Logan Brown; talk organic veggie patches with comedian Te Radar; or meet the cast of Shortland Street and be shown around the set with the gorgeous nurse Tania, aka Faye Smythe.

Auctions are live today. The celebrity Fairtrade Coffee Breaks will be taking place during Fair Trade Fortnight May 1-16, in conjunction with Oxfam's Biggest Coffee Break event.

Thousands of people are expected to take part in Oxfam Coffee Breaks around the country during the fortnight, helping to raise awareness of Fairtrade and lifting farmers and growers in the developing world out of poverty.

People can sign up to host an Oxfam Coffee Break with their friends or colleagues and Oxfam will send each host a Coffee Break pack containing Caffe L'affare Fairtrade coffee or hot chocolate, and all the materials they need to help promote Fairtrade and to fundraise.

Go to www.oxfamcoffeebreak.org.nz to find out more about Oxfam's Biggest Coffee Break and start bidding for your favourite celeb!

All proceeds from the auctions will go towards Oxfam's work in the Pacific, East Asia and Africa, supporting people to access safe water and sanitation, to build a sustainable livelihood, to provide education and healthcare for their children, and to live free from persecution and violence.

Further information:

Buying Fairtrade products is an effective way for shoppers to help growers in the developing world to work their way out of poverty through better prices, decent working conditions, environmentally sustainable farming methods and investment in local community development.

Sales of Fairtrade certified products in New Zealand (coffee, tea, chocolate and cotton clothing) have soared in recent years as more and more Kiwi consumers are choosing to shop ethically retail sales exceeded NZ$17.75 million in 2009, making New Zealand one of the fastest growing Fairtrade markets in the world. The global Fairtrade market in 2008 was worth $2.9 billion and continues to grow directly benefiting more than 1 million growers and producers in 58 developing countries.

Editors notes:

Retail Fairtrade sales figures for 2009 are available on request (2-pager).

For all media enquiries, please see contact details below.

Janna Hamilton
Media Coordinator
Oxfam New Zealand
+64 9 355 7413
+64 21 720 546
janna@oxfam.org.nz
www.oxfam.org.nz



 
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